About Stonetree Signs
We're a full-service visual branding company that has been helping businesses make powerful impressions since 1997.
Branding Beyond Signs Since 1997
Stonetree Signs was founded by Michele Bortree in Asheboro, North Carolina making sandblasted signs. Since then, we've expanded with the belief that businesses deserve a sign company that acts as a partner. That means understanding what you're trying to accomplish before recommending a product.
Over more than two decades, we've grown into a complete visual branding resource, handling exterior signage, interior branding, vehicle graphics, trade show materials, printing, and promotional products. All under one company.
We've installed signs for small businesses that were just getting started, churches that needed their congregation to find them, and businesses that turned their fleet of trucks into mobile marketing machines. Each project teaches us something, and that accumulated knowledge goes into every consultation.

Our Values in Practice
We Inform You
We provide honest, expert advice to help you make the best decisions for your signage needs.
We Own Every Step
Design, fabrication, permitting, installation, and coordination with contractors: we work to ensure that the process is as turn key as possible.
We Think Long-Term
We build signs that last. Quality materials and installation done right the first time. We're not interested in return visits to fix corners we cut.
We Know the Process
27+ years means we've seen every permitting situation, every installation challenge, every substrate. We bring that experience to every project regardless of size.

Our Crew
Professional Installation on Every Job
Meet Our Team
A small, dedicated team that treats every project like it's their own name on the sign.
Michele Bortree
Founder & Owner
Michele founded Stonetree Signs in 1997 and has led its growth from a local sandblasted sign shop to a full-service regional branding resource. She oversees the company's direction, client relationships, and operations.
info@stonetreesigns.comCory Bortree
Project Manager
Cory manages projects from initial consultation through delivery, coordinating design, fabrication, permitting, and installation to keep every job on schedule and on spec.
cory@stonetreesigns.comCassie Cates
Client Relations & Apparel
Cassie works directly with clients from concept through approval, and leads our apparel and embroidery projects, bringing the same care and attention to branded gear as we do to signs.
Catherine Mazariegos
Project Manager & Client Relations
Catherine keeps projects organized and clients informed, handling coordination across design, production, and installation. She's often your first point of contact and a key part of keeping jobs on track.
Ready to Work Together?
Whether you know exactly what you need or you're just starting to think about signage, we're a great first call.
